Coming Soon, to a Texas Town Near You!

One of my favorite parts of being an author is . . . meeting readers face-to-face. I'd love to autograph your book and see your smiling face for real! Here's a list of the places Jamie Foley (my co-author) and I will be in the next few months. Come and see us! 

New Giveaway!

If you follow my blog, then you know I LOVE contests. So we're doing a fantastic giveaway with 2 other wonderful children's authors! We have April Cox, who wrote the adorable The Little Labradoodle Puppy Pickup Day (Amazon author page HERE) and Mary Nhin, who co-wrote How to Win Wimbledon in Pajamas, Mental Toughness for Kids, with her son, Kobe Nhin. (You can see her Kickstarter HERE.)

This is a pretty nice one, with three picture books, two activity books, a Mental Toughness Kit, and of course, a 25.00 Amazon gift card which can be used for whatever your heart desires. It only takes a minute to win it! Go HERE for more information!

Hook in Readers with Better Words for Crowdfunding, Ads and Blurbs

Blink, and your audience will miss it. In a land of millions of books, you only have a split second to catch a potential reader's attention.

As a writer who loves marketing, I still find myself against a wall sometimes and have to figure out a way around. I found myself stuck at 607.00-just over 50% funded-for three days in a row with my Kickstarter.

I took a look at my campaign and realized my opening paragraph was aimed at children . . . not adults, who would be the ones stumbling across my campaign. I had completely forgotten the rule I've learned about campaign wording–always use action words at the beginning to hook people in.

So I changed my opening paragraph from "An adorable narwhal spends his day meeting other ocean creatures" to "Teach children about these beautiful 'unicorns of the sea' and other amazing Arctic creatures."

Parents and teachers need to see the VALUE of a book, why are they choosing it among the thousands of others available?

Action words are important for Amazon blurbs, AMS ads, and Facebook ads. Start your ad with words like

• Join
• Discover
• Teach
• Come Along
• Ride Along
• Find out
• Play with
• Experience

When I changed the hook, I had THREE new backers in one night after three days of crickets.

I have also used these words for much more effective hooks for my AMS ads and Amazon blurbs. The difference has been substantial.

I challenge you to try this and see what happens! Here's my KS page for reference. http://kck.st/2VCRUPz

What changes have you made to your ad copy to see amazing differences? Please share in the comments! 

Kickstarter for "Little Narwhal's Day" Launches!

Once upon a time, a little narwhal awoke to the sun's rays streaming through the waves . . . 

Please join me on this exciting opportunity to be the among the first to sponsor this delightful book, illustrated by the amazing Indira Zuleta. For every ten books funded, one book will be donated to Dell Children's Hospital in Austin.

Special early bird price for 2 days only! Until April 13th.

Check out the Kickstarter HERE. And please share on Facebook and Twitter! Thank you so much for your support. As an author, it means the world to me.